The Best Marketing Articles on the Net
45 Proven Tactics To Growth Hack Your Email List Like A Ninja (With Examples)
Have you heard these phrases before? “The money is in the list.” OR “Every $1 spent on email translates into $44 in ROI on average.” If you haven’t, you’re probably new to the list building game. These phrases have become so common they’re almost unofficial slogans for promoting list building.
Measuring Content ROI: A Step-By-Step Guide To Calculating Value
Content marketing is a difficult and time-consuming process. If that wasn’t bad enough, trying to measure the success of your efforts and determine the return on investment (ROI) from content adds to your headache. If you rely on stats like bounce rate or time on page, you’ll find it extremely
If You Write it, They Will Come – How To Use Content Marketing To Attract Leads
Back in 1996, Bill Gates wrote the now infamous essay “content is king.” Fast forward to today and you can’t help but appreciate how predictions from 20 years ago couldn’t have been more accurate. Today, an overwhelming majority of marketers (92% to be exact) believe that content whether it be
The Only Way to Effectively Use Social Media to Generate and Nurture B2B Leads
Social media is taking over the world. Today, there are approximately 3 BILLION active social media users worldwide. Let that sink in for a minute. That’s almost half the entire world’s population! And with more users signing up for platforms like Facebook, Twitter, and LinkedIn each passing day, penetration of
Using Google Tag Manager to Create Custom Facebook Audiences
If you’re looking for new customers, targeting people that know you is the way to go. This is why email is so effective and has a high ROI. But it’s not the only ‘permission-based marketing’ option available to you. Ever since the launch of Facebook advertising, marketers have designed ads
No Location? No Problem. Rank In SERPs with City Pages
As a local business, ranking in the location(s) where you operate is very desirable. If you operate in only one town or city, the ranking process is straightforward. Just list and claim your business on Google and optimize for local SEO. If you do this right, your business will bevisible